Encore

Reflect, Relive, Evolve.


Encore is an app that enables people to preserve and create new memories and establish a stronger connection with their sense of self.

Encore

Reflect, Relive, Evolve.


Encore is an app that enables people to preserve and create new memories and establish a stronger connection with their sense of self.

Encore

Reflect, Relive, Evolve.


Encore is an app that enables people to preserve and create new memories and establish a stronger connection with their sense of self.

Encore

Reflect, Relive, Evolve.


Encore is an app that enables people to preserve and create new memories and establish a stronger connection with their sense of self.

Encore

Reflect, Relive, Evolve.


Encore is an app that enables people to preserve and create new memories and establish a stronger connection with their sense of self.

Encore

Reflect, Relive, Evolve.


Encore is an app that enables people to preserve and create new memories and establish a stronger connection with their sense of self.



TEAM

Sofia Jusica
Ananya Sundaram


FOCUS AREAS

UX Research
User Testing



TEAM

Sofia Jusica
Ananya Sundaram


FOCUS AREAS

User Research

Iterative Process

User Testing



TEAM

Sofia Jusica
Ananya Sundaram


FOCUS AREAS

User Research

Iterative Process

User Testing



TEAM

Sofia Jusica
Ananya Sundaram


FOCUS AREAS

User Research

Iterative Process

User Testing



MENTORS

Vaibhav Bhaswar

July 2023






MENTORS

Vaibhav Bhaswar

July 2023






MENTORS

Vaibhav Bhaswar

July 2023






MENTORS

Vaibhav Bhaswar

July 2023




Brief:
To envision a new time-keeping device.
We chose to look at revisiting memories as a means to keep time.

Brief:
To envision a new time-keeping device.
We chose to look at revisiting memories as a means to keep time.

Who are we designing for?
People entering new environments, keen on preserving memories.

We interviewed college students to evaluate
why they revisit their memories.

Who are we designing for?
People entering new environments, keen on preserving memories.

We interviewed college students to evaluate
why they revisit their memories.

Who are we designing for?
People entering new environments, keen on preserving memories.

We interviewed college students to evaluate
why they revisit their memories.

Who are we designing for?
People entering new environments, keen on preserving memories.

We interviewed college students to evaluate
why they revisit their memories.

What did we identify?
Analyzing and synthesizing our research, we understood that

  • People self-reflect when they look back their memories.

  • People need to break from
    a loop of longing when entering new environments.

What are we changing?

Curious about how we got here? View Case study.

User Testing:
The Positives:

  • Storing memories & reminder prompts were well received.

  • They liked the aspect of personalizing the memory through tagging.


The Negatives:

  • Words as express prompting could be too absolute- users didn't like this

  • Challenging to handle and capture bad memories, users may not like being prompted about bad memories.

  • Navigation through the home page was a little tricky.

User Testing:
The Positives:

  • Storing memories & reminder prompts were well received.

  • They liked the aspect of personalizing the memory through tagging.


The Negatives:

  • Words as express prompting could be too absolute- users didn't like this

  • Challenging to handle and capture bad memories, users may not like being prompted about bad memories.

  • Navigation through the home page was a little tricky.

The Final Iteration

What did we identify?
Analyzing and synthesizing our research, we understood that

  • People self-reflect when they look back their memories.

  • People need to break from
    a loop of longing when entering new environments.

What did we identify?
Analyzing and synthesizing our research, we understood that

  • People self-reflect when they look back their memories.

  • People need to break from
    a loop of longing when entering new environments.

Onboarding:
The onboarding process with Encore sets the stage for personalizing your journey.

Onboarding:
The onboarding process with Encore sets the stage for personalizing your journey.

Task 1:
Creating a new memory

What are we changing?

What are we changing?

Final Iteration

Final Iteration

Curious about how we got here? Scroll to Case study.

Curious about how we got here? Scroll to Case study.

Express what you felt at this moment through a series of emojis


Emojis introduce a level of ambiguity that words in our initial iteration did not.

Express what you felt at this moment through a series of emojis


Emojis introduce a level of ambiguity that words in our initial iteration did not.

Express what you felt at this moment through a series of emojis


Emojis introduce a level of ambiguity that words in our initial iteration did not.

Express what you felt at this moment through a series of emojis


Emojis introduce a level of ambiguity that words in our initial iteration did not.

Express what you felt at this moment through a series of emojis


Emojis introduce a level of ambiguity that words in our initial iteration did not.

Express what you felt at this moment through a series of emojis


Emojis introduce a level of ambiguity that words in our initial iteration did not.

Express what you felt at this moment through a series of emojis


Emojis introduce a level of ambiguity that words in our initial iteration did not.

Express what you felt at this moment through a series of emojis


Emojis introduce a level of ambiguity that words in our initial iteration did not.

Onboarding:
The onboarding process with Encore sets the stage for personalizing your journey.

Onboarding:
The onboarding process with Encore sets the stage for personalizing your journey.

Task 1:
Creating a new memory

Task 1:
Creating a new memory


Task 2:
Revisiting an old memory

Task 2:
Revisiting an old memory

Task 2:
Revisiting an old memory

Task 2:
Revisiting an old memory

Task 3:
Journey with encore.

Task 3:
Journey with encore.

👇Case Study

👇Case Study

For those memories that you want to erase, have the satisfaction of saying a goodbye

For those memories that you want to erase, have the satisfaction of saying a goodbye

For those memories that you want to erase, have the satisfaction of saying a goodbye

For those memories that you want to erase, have the satisfaction of saying a goodbye

For those memories that you want to erase, have the satisfaction of saying a goodbye

For those memories that you want to erase, have the satisfaction of saying a goodbye

Signing off,
Reflect, Relive, Evolve

encore.

Signing off,
Reflect, Relive, Evolve

encore.


Task 3:
Journey with encore.

For those memories that you want to erase, have the satisfaction of saying a goodbye


Task 3:
Journey with encore.

For those memories that you want to erase, have the satisfaction of saying a goodbye

Signing off,
Reflect, Relive, Evolve

encore.

👇Case Study

🥡My Takeaways:

  • User research changes your assumptions.

  • Iterating during the process makes the intervention more human-centered.

  • Documentation is important.

  • Do not resort to 'agony'.

🥡My Takeaways:

  • User research changes your assumptions.

  • Iterating during the process makes the intervention more human-centered.

  • Documentation is important.

  • Do not resort to 'agony'.

🥡My Takeaways:

  • User research changes your assumptions.

  • Iterating during the process makes the intervention more human-centered.

  • Documentation is important.

  • Do not resort to 'agony'.

🥡My Takeaways:

  • User research changes your assumptions.

  • Iterating during the process makes the intervention more human-centered.

  • Documentation is important.

  • Do not resort to 'agony'.

🥡My Takeaways:

  • User research changes your assumptions.

  • Iterating during the process makes the intervention more human-centered.

  • Documentation is important.

  • Do not resort to 'agony'.

User Testing:
The Positives:

  • Storing memories & reminder prompts were well received.

  • They liked the aspect of personalizing the memory through tagging.


The Negatives:

  • Words as express prompting could be too absolute- users didn't like this

  • Challenging to handle and capture bad memories, users may not like being prompted about bad memories.

  • Navigation through the home page was a little tricky.

User Testing:
The Positives:

  • Storing memories & reminder prompts were well received.

  • They liked the aspect of personalizing the memory through tagging.


The Negatives:

  • Words as express prompting could be too absolute- users didn't like this

  • Challenging to handle and capture bad memories, users may not like being prompted about bad memories.

  • Navigation through the home page was a little tricky.